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Four: Make the case for modernizing your ecosystem

At some point, you'll walk into a budget meeting and have to explain why investing in an ecosystem update is worth it. To deliver the strongest case, you have to clarify the benefits and expected ROI.

Four cards under the heading “Key Benefits” highlight the advantages of a unified digital ecosystem: Risk reduction through compliant and secure sites, Cost efficiency by reducing vendor sprawl, Speed in delivering digital services faster over time, and Crisis readiness through coordinated communication capabilities.

Case Study: The state of Massachusetts faced the same challenge many states encounter during a crisis: getting accurate information published quickly across a complex digital ecosystem.

Learn more about how Massachusetts coordinated crisis communications across agencies and what other states can learn from their approach.